The mission of The Women’s Institute of Negotiation (WIN) is to empower women with the skills, strategies and techniques to negotiate effectively. The Women’s Institute of Negotiation utilizes simulations, case studies, discussion and individualized coaching that provides women with experiential negotiation training that will enable them to build the psychological strength to not only ask for what they want, but feel great doing so. The Institute’s two-part program is embedded in the belief that negotiation is 80% Psychology and 20% mechanics. The Institute’s main objectives are to empower women to ask for what they want and to help women develop the skills, strategies and techniques to negotiate for what they want effectively.